Exhibitions & trade shows

Exhibition Stand Coffee Cart in Dubai — the Crowd Comes to You

The busiest stands at any Dubai trade show have one thing in common: a queue. Put a live ROAST barista bar on your stand — fresh specialty espresso, matcha, and authentic karak & gahwa served the way a Gulf host would. One licensed halal UAE operator, one VAT invoice with TRN. Day rates are on this page, and every quote comes with a full technical pack — power, footprint, water, setup timings — before you pay anything. Backed by 9 real Dubai cafes and a Dubai Science Park production kitchen, not a one-van operation. GITEX, Gulfood, Big 5, WHX — tell us your show, venue and stand size and we'll reply within one working day (Monday to Friday).

Full price list: see the corporate rate card 2026 →

Fastest during show weeks: WhatsApp. Quotes and technical packs within one working day (Monday to Friday).

Prices as published on this page on 9 October 2026, ex 5% VAT.

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Quick answers

How much is a coffee cart for a show day?

From AED 3,000 for a half-day Espresso Bar and from AED 4,500 for a full-day Signature Bar, ex 5% VAT. A 3-day show with the Signature Bar is 3 × AED 4,500 = AED 13,500.

See the day rates

How early should I book for a major show?

Coffee carts and live stations: from 5 working days’ notice for private and corporate events; 2–3 months for major exhibitions (approvals, badges and power orders take time).

See the show calendar

Which shows do you cover?

GITEX Global 2026, WHX Dubai 2027 and Gulfood 2027 have their own pages, and the show calendar lists the other Dubai shows we can serve.

GITEX · WHX · Gulfood

Packages & pricing — day rates on the page

We publish our day rates. Every package includes delivery, setup and teardown within Dubai, all consumables, and trained ROAST baristas — our own staff, not hired hands with a rented machine. Exhibition days scoped honestly: show days at the majors run long, so the published extra-hour and extra-barista rates below are how a real 10-hour stand day gets crewed — no surprises hidden in a quote.

• ✦Espresso Bar — half-day (up to 4h, guide ~100 guests (pax)): from AED 3,000 — branded ROAST cart, 1 barista, full espresso menu, all milks and consumables
• ✦Signature Bar — full-day (up to 8h, guide ~200 guests (pax)): from AED 4,500 — 2 baristas, twin-grinder setup, custom-branded cups or latte-art stencil
• ✦Coffee + Karak Experience — full-day: from AED 5,900 — everything in Signature Bar plus a live CCC karak & gahwa station with a dedicated server and Cha Cha Chai street food (vada pav, samosa pav and momos; quantities confirmed on your quote)
• ✦Add-ons, all published: extra hour from AED 400 · extra (relief) barista from AED 600 — how long show days and high-footfall stands get covered · standalone karak & gahwa station from AED 900 · custom branding (cups, sleeves, signage) from AED 750
• ✦High-footfall stand? Tell us your expected daily visitors and we'll crew it honestly — adding baristas scales capacity, and we'd rather tell you that now than embarrass you at 11am on day one
• ✦All prices exclude 5% VAT. Full tax invoice with TRN. POs accepted. Any venue or organiser fees are itemised separately in your quote — we never bury them.
• ✦Want every rate and more worked examples on one page? How much does a coffee cart cost in Dubai? — the full price guide →

What a multi-day show actually costs

Trade shows run three, four, five days — so here's the math, on the page, from the published rates above. A typical 3-day show with the full-day Signature Bar: 3 × AED 4,500 = AED 13,500 ex VAT. Show days running 10 hours instead of 8? Add 2 extra hours per day at AED 400 each. Want a third barista as relief cover so the bar never stands idle? AED 600 per day. Karak & gahwa station for VIP hospitality? From AED 900 per day, or take the AED 5,900 tier, which also includes Cha Cha Chai street food (vada pav, samosa pav and momos). That's a budget ceiling you can put in your spreadsheet today. Your itemised per-show quote lands within one working day (Monday to Friday) — with fresh stock daily from our Dubai Science Park production kitchen and the same barista team all show, so day four tastes like day one and your crew knows your pitch by the second morning. Run your own show numbers →

• ✦Worked example — 3-day show, 10-hour days, 3 baristas + karak station: (3 × 4,500) + (3 × 2 × 400) + (3 × 600) + (3 × 900) = AED 20,400 ex VAT, all from published rates
• ✦Simpler 3-day, 8-hour show with the Signature Bar: 3 × 4,500 = AED 13,500 ex VAT — your ceiling before add-ons
• ✦One itemised per-show quote within one working day (Monday to Friday) — venue or organiser fees, if any, shown as their own line
• ✦Daily restock through the hall's delivery windows from our own production kitchen
• ✦Book exhibitions 2–3 months ahead — badges, power orders and venue approvals can't happen in 5 days (our 5-working-day minimum is for simple private events, not trade shows)
• ✦50% deposit confirms your dates — taken only after your service route is confirmed (see how it works below). POs accepted.

Venue logistics, answered straight

If you've exhibited in Dubai before, you know the real questions: can an outside supplier even operate in this venue, what do I pre-order, and will the cart fit the stand plan? Straight answers. Venues like DWTC and Expo City have their own catering rules, and outside F&B on a stand generally needs organiser or venue approval through your show's exhibitor manual — we will never tell you to sneak a cart past that. What we do: tell us your show and venue, and we work the approval route with you through your organiser's process. If in-hall service isn't approvable for your show, we say so honestly and propose the off-venue alternative below — before you've spent a dirham. And instead of drip-feeding specs by email: every quote comes with a full technical pack — power requirement (including 24-hour supply for overnight refrigeration, which is a separate line on venue order forms), cart footprint and clearance, back-of-stand storage needs, water arrangement, waste handling, and setup/teardown timings — in writing, before you pay anything, ready to forward to your stand contractor and to put on your venue's order forms before the deadlines.

• ✦Venue approval — we complete the paperwork with you through your organiser's process, honestly and by the book; if the venue route won't work, we tell you straight and propose the compliant plan B
• ✦The technical pack — power, footprint, storage, water, waste, timings — sent with every quote, before any payment, so it arrives ahead of your contractor's design freeze and your venue power-order deadline
• ✦Venue and organiser fees (waivers, corkage) — itemised separately in your quote; who pays what is on paper before you commit
• ✦Passes & badges — our team completes the contractor and personnel badge forms your show requires, per the exhibitor manual
• ✦Build-up and teardown — we arrive within your build-up window and commit to last-day teardown within the hall's marshalling rules, timings confirmed in writing for your run-sheet

Reliability on the stand — ask every operator this question

Your brand is on the stand, so ask any cart operator the question that matters: what happens if the machine goes down at 11am on day two? Our honest answer: we're a 9-cafe group with a production kitchen, not a one-van operation — trained baristas and working equipment are minutes away across Dubai, not in a warehouse. Every exhibition quote states our equipment-contingency commitment in writing — what backup we bring, how fast we respond, and what happens commercially if service stops — so it's a contractual answer, not a verbal reassurance. Same for staffing: a long show day needs breaks covered, so the relief-barista add-on (AED 600) is built into how we crew multi-day shows, and you get a named contact on WhatsApp for anything live during your show.

• ✦Equipment contingency stated in writing in every exhibition quote — backup, response and remedy, on paper
• ✦9 points of sale + a production kitchen across Dubai — staff and equipment depth a single-cart operator cannot match
• ✦Relief coverage for long show days so the bar never stands idle during breaks
• ✦Daily fresh restock through hall delivery windows — day four tastes like day one
• ✦A named contact on WhatsApp during your show — for live ops, don't wait on email

Espresso AND karak & gahwa — one licensed operator, one invoice

Dubai's big shows host the whole world on one floor: a Khaleeji VIP delegation at 10am, European buyers at noon, a Southeast Asian distributor at four. Espresso-only carts serve half your visitors. We pour specialty espresso AND authentic karak and gahwa — with dates, served the way a Gulf host would — from one licensed halal operator on one VAT invoice. Specialty coffee since 2018, authentic karak and gahwa since 2013. When the delegation that matters reaches your stand, serve them properly.

• ✦Specialty espresso menu — flat whites, lattes, matcha — for the international crowd
• ✦Authentic karak & saffron chai — the drink Dubai actually runs on
• ✦Gahwa with dates for majlis-style VIP hospitality on your stand
• ✦Everything halal, everything from our own licensed kitchens — no subcontracted mystery supplier

First time exhibiting? Why the smartest stands serve coffee

If you run stands for a living, skip ahead — you already play this playbook. If it's your first big show: you're not buying coffee, you're buying dwell time. A visitor who orders a drink stands at your stand for the two to three minutes it takes to make it — a captive, unhurried conversation your sales team never gets from someone walking the aisle. The play is simple: offer the drink, scan the badge or QR while it's being made, hand it over with a follow-up promise. And when the cup carries your logo, it keeps selling for you through every hall all day.

• ✦Dwell time — a made-to-order drink holds a visitor for 2–3 minutes of real conversation
• ✦Lead capture — 'scan your badge while we pour' is the most natural qualification moment on the show floor; your team scans, we pour — works with whatever badge-scan or CRM setup you already run
• ✦Walking media — branded cups and sleeves (from AED 750) carry your stand number through every hall; custom-printed cups need print lead time, so book branding early and we'll confirm the artwork deadline in your quote
• ✦Magnet effect — the smell of fresh espresso and karak pulls traffic other stands have to chase
• ✦VIP hospitality — gahwa and dates for senior Gulf delegations, espresso for everyone else — one station, every guest covered

The Dubai show calendar — where we can serve you

Dubai's exhibition year peaks October to December, with a second wave in the new year. If your company is exhibiting at any of these, book stand hospitality when you book your stand build — 2–3 months out for the majors. Dates below are as published by each organiser, checked 1 October 2026 — always confirm on the show's official site.

Show	Dates	Venue	Next step
Beautyworld Dubai (formerly Beautyworld Middle East)	6–8 October 2026	Dubai World Trade Centre	Inside the usual lead time — WhatsApp now and we tell you honestly what is possible.
WETEX & Dubai Solar Show	20–22 October 2026	Dubai World Trade Centre	Inside the usual lead time — WhatsApp now and we tell you honestly what is possible.
Dubai Design Week & Downtown Design	3–8 November 2026 Downtown Design 4–8 November	Dubai Design District (d3)	Inside the usual lead time — WhatsApp now and we tell you honestly what is possible.
Big 5 Global	23–26 November 2026	Dubai World Trade Centre	Inside the usual lead time — WhatsApp now and we tell you honestly what is possible.
GITEX Global + Expand North Star	7–11 December 2026 expo 8–11 DecemberExpand North Star 8–10 December	Expo City Dubai	Quote this show Inside the usual lead time — WhatsApp now and we tell you honestly what is possible.
AEEDC Dubai	19–21 January 2027	Dubai World Trade Centre	Quote this show
WHX Dubai (formerly Arab Health)	25–28 January 2027	Dubai Exhibition Centre, Expo City + DWTC	Quote this show
World of Coffee Dubai	26–28 January 2027	Dubai World Trade Centre	Quote this show
Gulfood	15–19 March 2027	DWTC + Expo City	Quote this show

Ramadan corporate hospitality: our karak & gahwa station is built for iftar and suhoor gatherings.

Not on the show floor? Serve show week anyway

Some venues, some shows, some stands — in-hall service just isn't approvable. That doesn't mean you lose the coffee play. During GITEX, Gulfood, WHX and ADIPEC weeks, some of the smartest hospitality happens off the floor: a barista bar in your own Dubai office or showroom for visiting clients, a private majlis gathering, an evening reception at a venue you control, a war-room upgrade for your own team. Those are the clean, no-approval-forms cases — same ROAST quality, priced from the same AED 3,000 / 4,500 / 5,900 packages. Hotel hospitality suites can work too — hotels have their own F&B rules, and we work with them, not around them; tell us the property and we'll give you a straight answer.

• ✦Your own office or showroom, upgraded for the week your industry is in town
• ✦Private majlis gatherings and client dinners at venues you control
• ✦Evening receptions and after-show gatherings
• ✦Agency and team war-rooms running long show days
• ✦Hotel client suites — possible at many properties; we confirm the hotel's F&B rules with you first, honestly

How it works for exhibitors

Five steps from enquiry to a queue at your stand — with the paperwork in the right order, so you never pay before the route is confirmed.

• ✦1. Enquire with your show name, venue, stand number/size and dates — WhatsApp or the form below. We reply within one working day (Monday to Friday) with your itemised per-show quote AND the full technical pack for your stand contractor
• ✦2. We confirm the service route with your organiser — in-hall via the approval process in your exhibitor manual, or off-venue — and tell you honestly if a route won't work, before you've spent anything
• ✦3. Only once the route is confirmed: a 50% deposit locks your dates (PO accepted). If your venue or organiser declines approval after that, your deposit is refunded in full
• ✦4. We complete badge, pass and approval paperwork with you, and lock power/water/storage specs with your contractor off the technical pack
• ✦5. We arrive in your build-up window, set up, and pour every open day of the show — you work the leads, we work the machine; last-day teardown within the hall's marshalling window

Why ROAST × Cha Cha Chai — a supplier your procurement team can actually verify

Most coffee-cart hire in Dubai is an anonymous cart, a rented machine and a 'contact us for pricing' form. We're a real, recognised Dubai café group you can audit today: 9 locations plus a Dubai Science Park production kitchen, specialty coffee since 2018, authentic karak and gahwa since 2013, and 4.5–4.9★ on Google across our Dubai cafés (October 2026), with hundreds of public Google reviews per café. Licensed UAE F&B (ROAST LLC + CCC LLC, part of Missan Group), everything halal, full VAT tax invoice with TRN, POs accepted — and a procurement pack (trade licences, VAT registration, compliance documentation) available for your file on request. Want to taste the product first? Walk into any of our Dubai cafés, today.

• ✦9 Dubai points of sale + production kitchen = staff depth, equipment backup and daily restock a one-van operator can't offer
• ✦4.5–4.9★ on Google across our Dubai cafés (October 2026) — real, public, checkable reviews
• ✦Licensed UAE F&B operator · halal · VAT invoice with TRN · POs accepted · procurement pack on request
• ✦Day rates published on this page, multi-day budget math shown above
• ✦We reply within one working day (Monday to Friday), honestly — including when the answer is 'that venue route won't work, here's what will'

Show-specific pages

Exhibiting at one of the majors? Each show has its own page with the venue, the dates and the show-length math.

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Exhibitor questions, answered

Exhibiting outside Dubai?

Exhibitors at shows in Abu Dhabi and Sharjah can enquire too. Venue approvals, access badges and power orders decide what is possible and take time, so ask us early. We never promise a stand position the organiser has not approved. Events in Abu Dhabi & Sharjah →

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