Breakfast on Sheikh Zayed Road, at Blue Tower
ROAST at Blue Tower on Sheikh Zayed Road, near Crowne Plaza, is open daily from 7 AM to 11 PM and serves breakfast for the Trade Centre and DIFC business district. The Breakfast Combo is AED 42, Eggs Benedict AED 38, Avocado Toast AED 32 and the Breakfast Wrap AED 28, with a Flat White at AED 20. Call the café on 056 992 4696, or order office breakfast by the tray from AED 45 per head.
- When is ROAST Sheikh Zayed Road open?
- Daily, 7 AM to 11 PM, at Blue Tower near Crowne Plaza. Sheikh Zayed Road café page →
- How much is breakfast at Blue Tower?
- Breakfast Combo AED 42, Eggs Benedict AED 38, Avocado Toast AED 32, Breakfast Wrap AED 28. Dine-in prices. Breakfast menu →
- Can I order breakfast for the whole office?
- Yes. Team breakfast is from AED 45 per head (minimum 8 people, ex 5% VAT). Office breakfast catering →
Breakfast menu at the Blue Tower café

Sit-down options are the Breakfast Combo (eggs, turkey, avocado, sausage, hash brown and brown toast, with fresh orange juice included), Eggs Benedict on an English muffin with beef bacon and hollandaise, and the Big Breakfast Plate with eggs, beef bacon, halloumi, hash browns, mushrooms, beans and toast. Prices are dine-in, as on the full menu; availability varies by outlet.
Before the meeting: quick breakfast options
The café opens at 7 AM, which gives you time before a 9 AM start. If you have ten minutes, the Breakfast Wrap (three eggs, cream cheese, peppers and onion in a toasted tortilla, AED 28) or a Cheese Croissant (AED 14) travels well, and a Yoghurt Pot (AED 26) with Greek yoghurt, granola, berries and honey is the lighter pick. Coffee is on the same menu: Flat White AED 20, Cortado AED 20, Cappuccino AED 18, Karak Chai AED 14.
The café stays open until 11 PM, so the same menu is there for an after-work coffee or a late working session.
Breakfast for the whole office or a meeting
For a team rather than a table, the corporate breakfast service takes orders by headcount: Coffee Break from AED 45 per head and Working Breakfast from AED 55 per head, with a minimum of 8 people, prices ex 5% VAT. Every order comes with a VAT tax invoice with TRN, and quotes are answered within one working day (Monday to Friday). Details, terms and a worked total are on office breakfast catering, and area notes for this district are on corporate coffee on Sheikh Zayed Road, DWTC & DIFC.
You can also request a quote or call or WhatsApp the corporate line on +971 50 645 7762.
Getting there and ordering
ROAST Sheikh Zayed Road is at Blue Tower, Sheikh Zayed Road, near Crowne Plaza, open daily 7 AM to 11 PM. Directions. ROAST is listed on Talabat, Deliveroo, Noon, Keeta and Careem; the order links for this café are below, and prices vary slightly by platform.
Cha Cha Chai pours karak at Blue Tower too: Cha Cha Chai on Sheikh Zayed Road. The printable menu (PDF) lists every item and price.
Common questions
Where can I get breakfast near Trade Centre and DIFC?
ROAST at Blue Tower on Sheikh Zayed Road, near Crowne Plaza, serves breakfast daily from 7 AM to 11 PM.
What are the opening hours of ROAST Sheikh Zayed Road?
Daily, 7 AM to 11 PM.
How much is the Breakfast Combo at Blue Tower?
The Breakfast Combo is AED 42 dine-in, with eggs, turkey, avocado, sausage, hash brown, brown toast and fresh orange juice.
Do you do breakfast for offices on Sheikh Zayed Road?
Yes. Team breakfast is priced per head: Coffee Break from AED 45 and Working Breakfast from AED 55, minimum 8 people, ex 5% VAT. Quotes are answered within one working day (Monday to Friday).
Can I order breakfast on delivery apps?
Yes. ROAST is listed on Talabat, Deliveroo, Noon, Keeta and Careem, and the Sheikh Zayed Road order links are on the café page. Prices vary slightly by platform.
Is there a menu I can download?
Yes. The printable menu is a PDF with every item and its dine-in price in AED.